Small-business owners tend to stand by their bank.
For some, that allegiance is due to loyalty: 40% of business owners say their bank appreciates their business, and 30% feel they are treated better than the average customer, according to J.D. Power’s 2021 U.S. Small Business Banking Satisfaction Study.
In other cases, it’s due to inertia. On average, 14% of small-business owners plan to switch business banks in any given year, but only about 7% actually do so, according to data collected by J.D. Power from 2018 to 2021.
“They may complain about their bank, but they just sort of figure ‘Well, they’re all the same,’” says Carolyn Katz, a business advisor and certified mentor with SCORE, a national volunteer organization that offers free business mentorship.
Sticking with a business account that doesn’t suit your company can hurt your bottom line. Excessive fees, restrictive limits and insufficient business products can cut into profits and stall business growth. And all are cues that it’s time to shop around for a business bank account.
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